Market research Germany
On behalf of DutchDFA, INHolland research centre for Cross-media, Brand, Reputation and Designmanagement (CBRD) performed an extensive market research into the opportunities for Dutch design companies in the German market.
With the outcomes of this research, DutchDFA produced a creative and practical guide to how Dutch design, fashion and architecture companies can do business in Germany. A comprehensve address list serves as an introduction to the German creative infrastructure and completes the start-up guide.
Please download the documents here:
Opportunities in the German market (26 pages, 2.1 Mb)
Annex: introduction to German creative sector infrastructure (140.7 Kb)
Goals of the market research:
- Research investigation in a practical way based on the needs of Dutch companies interested in doing business in the German market.
- Stimulate new insights into the market and opportunities available to Dutch design, fashion and architecture organisations, to build up relationships with businesses and agencies in Germany.
- Deliver a creative and practical guide to how Dutch design, fashion and architecture companies can do business in Germany.
Findings
The findings of the market research will be presented on 28 October 2011 during Dutch Design Week and on 24 November at the German-Dutch business day at Borussia-park in Moenchengladbach (10 - 20 hrs). More information on this event and details for registration are available on the website of the Dutch Embassy in Berlin.
